We worked closely with the team behind Maisies Baby to develop a brand that felt true to the business they had already grown. We looked at competitors in their market and considered their business values, and thus Maisies Baby was born.

From there, development moved on swiftly. The main goal for the new website was to increase brand awareness and increase sales. The key problem we identified with their old site was their buyer’s journey. It lacked simple navigation and design best practices. Our new user flow and ease of experience drove traffic to the site faster and easier.