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WEBSITE REDESIGN

McManus McCabe

McManus McCabe is an Irish accountancy firm, new in name, but with a combined 50 years experience in the profession. They offer a wealth of industry experience and expertise. They provide a wide variety of financial services to companies of all sizes, as well as for personal clients.

Client Name

McManus McCabe

Website

mcmanusmccabe.ie

Year

2020

Category

Website Development

Background

McManus McCabe is an Irish accountancy firm, new in name, but with a combined 50 years experience in the profession. They offer a wealth of industry experience and expertise.

They provide a wide variety of financial services to companies of all sizes, as well as for personal clients.

The company was founded by Adrian McManus and Teresa McCabe in 2020. They recognised the need for a website that reflected their core values. This was our main goal.

Services

Website Design + Development

Branded Content

Challenge

Being a new firm, McManus McCabe wanted the website to enhance your credibility. We created a website that their clients would like and would be engaged with.

Our design was informed by the company’s client-first approach, but a key objective when building the site was to ensure that all services include quality content and the contact form was clear and easy to use. We conducted market research and reflected this during our design to ensure the site was as simple and straightforward as possible – and saw online contact us form surge as a result.

Strategy

Creating a customer-first brand was an essential part of our development and marketing strategy. When it came to creating content for the site and social, it was essential that at a single glance, McManus McCabe content would communicate the values and characteristics of their accounting services.

TECHNOLOGIES

Technologies Used

UX Design

PPC Ads

WordPress

Omnisend

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